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A living archive of instant portraiture by Phillip Leeds — musicians, artists and icons of culture, shot on the Polaroid Big Shot camera since 2004.

Enter the Archive

The Project

Just as the Polaroids in Andy Warhol's Red Books defined his generation of artists, BIG SHOTS! captures twenty years of music, fashion and street culture — one instant frame at a time.
Volume One published by Rizzoli · Volume Two published by Blurring Books · Forewords by Pharrell Williams · The archive is still growing — Volume Three coming 2027

The Archive

Up Close
& Personal

The Camera

The Polaroid
Big Shot

The modified Polaroid Big Shot camera

Produced for barely two years in the early 1970s, the Big Shot does exactly one thing: portraits, at arm's length, with a flash. Andy Warhol swore by it. Phillip never stopped using it.

1971–1973

Total production run. A plastic, fixed-focus camera Polaroid discontinued almost immediately — now kept alive by the people who love it.

One Meter

The only distance it focuses at. Photographer and subject do the "Big Shot shuffle" toward each other until the split image lines up. Every portrait is that close.

Magicube Flash

Fires a disposable flash cube on every frame. That hard, honest pop of light is the signature of every BIG SHOTS! portrait.

Film

Original pack film is long discontinued — the camera has been modified to keep shooting, from expired Polaroid and Fuji FP-100C through to Instax Wide today.

Two Volumes

The Books

Big Shots! Volume One

Big Shots! Volume One

Published by Rizzoli. Rita Ora on the cover, foreword by Pharrell Williams. Over 400 portraits including Justin Timberlake, Virgil Abloh, Naomi Campbell, Jay-Z, Jeff Koons, Lewis Hamilton and Mac Miller.

Get Volume One
Big Shots!! Volume Two

Big Shots!! Volume Two

Published by Blurring Books. SZA on the cover, foreword again by Pharrell Williams. Over 500 portraits including Megan Thee Stallion, Lee "Scratch" Perry, Mark Ronson, George Clinton, Doechii and James Lipton.

Get Volume Two
III

Volume Three

The beat goes on
and the game don't ever stop.
Coming 2027.

Live

Exhibitions
& Events

2026
International Center of PhotographyBook signing, May 9, 2026
New York
2025
Culture CartelExhibition installation, January 2025
Singapore
2024
SCOPE — Miami Art WeekInstallation, December 2024
Miami
2024
ComplexCon 2024Exhibition, November 2024
Las Vegas
2024
Patrimonio Pop-UpInstallation and conversation, November 1, 2024
San José, Costa Rica
2024
Standard — Lenox SquareInstallation and book signing, October 24, 2024
Atlanta
2024
Big Shots!! Volume Two NYC Launch — Awake NYHometown launch of Volume Two, September 11, 2024
New York
2024
Big Shots!! Volume Two Launch & Exhibition — Paperwork GalleryExhibition and official launch of Volume Two, August 23, 2024
Arts District, Los Angeles
2024
Paris Fashion Week — Pleasures ShowroomExhibition installation, June 2024
Paris
2023
AKILA Harajuku Pop-UpExhibition and book signing, November 2023
Tokyo
2023
UndergroundHK × N*E*R*D × PleasuresExhibition and book signing, November 2023
Hong Kong
2023
The Magic Show — curated by Gogy EsparzaGroup exhibition of 18 NYC artists; oversized Polaroids of futurist legends including George Clinton and NASA astronaut Leland Melvin
New York
2017
Brooklyn Museum Artists BallPhillip Leeds / Big Shots! VIP experiential photo shoot
Brooklyn, New York
2017
Billionaire Boys Club — Volume One LaunchBook signing and portrait wall
New York
2017
Private Spoons ClubBook launch and exhibition, March 31, 2017
Shibuya, Tokyo
2017
Open House — Central EmbassyBook signing and conversation, March 25, 2017
Bangkok
2017
Gallery & Co. — National Gallery SingaporeExhibition and Volume One book launch, March 24, 2017
Singapore
Phillip Leeds, portrait by JR
Phillip Leeds — portrait by JR

The Photographer

"I met Phillip way back, in '95 or '96, and he was always the guy who would say, 'Let's take a picture.'"— Pharrell Williams, foreword to Volume One

Born and raised in New York City, Phillip Leeds spent decades inside the worlds of music and fashion — tour managing Pharrell and N.E.R.D., helping build Billionaire Boys Club — with a Big Shot camera always within reach. What began as a shoebox full of photos became two published volumes and an archive of over a thousand unique 1 of 1 instant portraits of the people who shaped modern culture.

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